Label
Traceability & Anti-Counterfeiting
End-to-end traceability and anti-counterfeiting to secure channels and build brand trust.
Core Value
- Triple-layer protection: unique codes + encrypted signatures + behavior monitoring
- Full lifecycle status management: 7 stages from code generation to after-sales
- Anti-diversion: auto-compare shipping destination vs scan location with alerts
- Optional invisible code: visible code for consumers, hidden code for brand audits
- Scan-to-membership: extend anti-counterfeit to CRM and user engagement
Core Features
- Multi-layer encrypted unique code generation (keys held by brand owner)
- Scan-to-verify with anomaly detection and multi-scan alerts
- Product status flow (inactive → produced → stored → shipped → sold → verified → after-sales)
- Diversion alerts and distributor analysis reports
- Invisible code technology (invisible ink / spectral variation, optional upgrade)
- CRM extensions: scan-to-register, loyalty points, repurchase incentives, targeted campaigns
Typical Scenarios
- Premium beauty product authentication and consumer engagement
- Multi-tier distributor channel diversion monitoring and analysis
- Pharma and health product full-chain traceability and compliance
- Scan-to-membership private domain user engagement loop